Our partners

The world of sport at your fingertips

Since its creation in 1976, DECATHLON has been committed daily to supporting sports enthusiasts, from the occasional amateur to the high-level athlete. We design innovative, clever, practical, and high-performance products, services, and experiences to accompany every individual on their journey toward sport and well-being, regardless of their level.
From retailer to designer
That’s right! The majority of products sold in our stores are designed by DECATHLON teams. Indeed, 10 years after its creation, in 1986, DECATHLON took a new turn by designing sports products and services. Certain products, which have since become iconic, have changed sporting practices by meeting the demands of the most seasoned athletes as well as everyday sports enthusiasts who practice out of a love for the sport, whatever their objective.
Innovate to inspire and protect Playgrounds
DECATHLON is not simply a retailer; it is a true trendsetter in the world of sport through a constant process of innovation. Innovation at DECATHLON must not only be aesthetic; it must above all be adapted to its intended use, inspire emotion, and address the global challenges of sustainable development. For this reason, eco-design and the circular economy (repair, rental, second life) are major levers for our growth and our positive impact. We innovate so that accessibility to sport goes hand-in-hand with respect for the environment.
A commitment to customer experience and well-being for all
Our ambition is to open up the game, with a more holistic vision of sport and well-being. We design our products, services, and experiences to nourish the physical, mental, emotional, and social health of every person.
To achieve this, Decathlon transforms the customer experience:
- Accessibility and Universality: We make sport accessible by removing all barriers, thanks to seamless omnichannel solutions, in-store or online.
- Innovation and Values: Innovation is at the heart of our approach to ensure products and services are always relevant, offering the best value for money and integrating durability as a driver of growth. Our service platforms (repair, rental, coaching, etc.) make sport a natural part of daily life.
- Local Human Connection: Our teams are the beating heart of the ecosystem. They create authentic human connections with our customers and users, enhanced by technology for a truly personalised experience. We want to inspire millions of local sports communities, places to move, play and learn.

Partnerships and involvement in professional sports
Always looking for innovations for its customers, DECATHLON continues its efforts and develops new immersive experiences.
For many years, DECATHLON has collaborated with professional athletes and industrial partners who strengthen its legitimacy and expertise in design and innovation.
The involvement in the DECATHLON CMA CGM team is a perfect opportunity for DECATHLON to associate its name with a popular sport, rich in values of surpassing oneself, cohesion, and emotion, and to give the greatest number of people the desire to practice cycling.
This partnership perfectly illustrates DECATHLON’s desire to make sport and well-being accessible to the greatest number—young and old, beginners or experts.

The CMA CGM Group is a global player in transport and logistics, offering integrated solutions for shipping goods by sea, road and air. The group is committed to contributing to sustainable globalisation and improving international trade while respecting people and the planet.
Present in numerous countries with an extensive network of branches and a large fleet, it supports its customers throughout the supply chain.
CMA CGM places technological innovation at the heart of its activities to streamline trade and develop smarter, more digital solutions.
The Group is strongly committed to energy transition, mobilising cleaner fuels (liquefied natural gas, biomethane, biofuel) to reduce the environmental impact of its operations with the aim of achieving carbon neutrality by 2050, thereby realising its vision of more environmentally friendly transport.

VAN RYSEL ("which comes from Lille" in Flemish) is the road cycling brand born just a few kilometers from the cobbled sectors of Roubaix.
Founded in 2019, it is aimed at cyclists the world over, whatever their level, goal, or vision of cycling.

With their passion for high technology, VAN RYSEL's teams set the highest standards to satisfy both professional riders and amateur pelotons.

With research and development at the heart of its priorities, the brand works with athletes and industrial partners to design innovative products that are ready to win.

Every watt, every second, every kilometer covered is a new victory, whether during a race or a simple Sunday stroll.
It's this quest for perfection that drives VAN RYSEL, aiming to maximize the pleasure of effort and live great human experiences.

In 2026, the brand takes its partnership to a new level. It establishes itself as the only World Tour brand to deploy such a comprehensive performance ecosystem, including bikes, apparel, helmets, eyewear, home trainers, bottles, and bottle cages.

This global mastery of equipment allows for perfect adaptation to each race profile. For classics and flat stages, riders benefit from the RCR-F setup, a configuration optimized for aerodynamics and pure speed. Conversely, as soon as the road gradients increase, the RCR-R kit takes over to tackle high mountains, combining lightness and breathability.

Adecco is the leading global workforce solutions provider and part of the Adecco Group. As a trusted partner for businesses and jobseekers alike, we believe in connecting skills with rewarding opportunities while helping global and local organizations build and optimize their workforce for long-term success.
Adecco offers a full spectrum of workforce solutions for a resilient economy: Temporary and permanent placement as well as outsourcing solutions to provide ultimate flexibility for both companies and candidates. Adecco provides jobs for more than 600,000 people daily and our ambition is to increase this number to 850,000 people in the next years. We are determined to play our part in changing the world of work for the better, providing effective solutions for making it a more diverse, inclusive place.

A pioneer in the automotive industry, Škoda is one of the five oldest manufacturers in history still in operation. Founded in 1895 in Mladá Boleslav in the Czech Republic, the brand began by manufacturing bicycles before moving on to motorcycles and then cars! Now one of the most powerful manufacturers on the European market, ranking third in terms of registrations in the European Union in 2024, Škoda offers a range of nine vehicles: the Fabia, Scala, Octavia and Superb, as well as the Kamiq, Karoq, Kodiaq and the electric family SUV, the Enyaq. At the end of 2024, Škoda unveiled its electric compact SUV, the Škoda Elroq.

With its rich history, Škoda is a brand with a long-standing commitment to cycling. As a partner of the FFC and the world's biggest cycling events and races, including the Tour de France and Tour de France Femmes avec Zwift, Škoda has also developed its community platform, Škoda We Love Cycling, to promote cycling in all its forms and for all levels. Organised into regional clubs across the country, club captains organise free cycling outings that are open to everyone.

Škoda is very proud to be involved with the DECATHLON AG2R LA MONDIALE team, with whom it shares a commitment to excellence and ambition. As part of this partnership, Škoda France is supplying vehicles for the WorldTour and NewGen teams, providing a fantastic showcase for promoting its models.